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Redtie for Wineries : Blockchain In The Tasting Room

blockchain in tastingroom

Times How would you like to have the contact information of partons who visit your tasting room?  On a busy day in the tasting room, people come in and people go out, some buy wine and some don’t.  Wouldn’t it be nice to know who came in, and be able to follow up with them?  And not by sending them an email or trying to get them to sign up for your newsletter why not, because all wineries use email to have a newsletter and a Facebook.  Why? because you have to, it’s pretty much business basics, and that’s the problem everyone does it and it just does not work like it used to.  It’s pretty much today’s old school fall back marketing.  

blockchain transaction

Redtie For Wineries:

Well there is a better way, it happens in your tasting room and it uses blockchain.  It’s Redtie for Wineries, it’s new and built for you to connect with and stay connected with your customers.  Redtie for Wineries uses micro-reward which is given to consumers when they sign up, try your wine, buy from you, join your wine club, and stay connected. At sign up, and seamless to the user, Redtie for Wineries creates a digital wallet on the blockchain, each time a customer receives a reward it’s deposited in their wallet that’s unique to them. Redtie for Wineries unlike coupons or points earned for buying something is given to consumers for interacting with you.  Including receiving text messages. Texting, the new norm has an open rate of 98% and with a reward attached it’s a no brainer. 

Rewards work that’s why they are so widely adopted.  Most rewards are specific to a business.  You can only use Starbucks rewards at Starbucks but WineRewards can be earned from any participating winery giving consumers a reason to visit your winery or purchases from your online store.  

rewards with text

Why Blockchain?:

Blockchain is the biggest technology change since the beginning of the internet.  It gives businesses an option to manage the cost of technology and consumers greater transparency, enhanced security, easier traceability.  

Visit us at www.getredtie.com

About the Author: 

Steve Knaebel,

President, Redtie International.